scale-ads
0→1 business pivot at Rask.AI, built as lead engineer. React 19 + strict TS + FSD, Cognito auth flows, AI chat on OpenAI, Zustand/TanStack stack.
~/alex-zimmerman $ whoami
senior frontend / fullstack engineer
7+ years in production. Led a 0→1 product pivot at an AI video-localization startup. React + TypeScript core, Python/FastAPI and LLM features on the side. Ships end-to-end: architecture → deploy → measurable impact.
status: open_to_work
0→1 business pivot at Rask.AI, built as lead engineer. React 19 + strict TS + FSD, Cognito auth flows, AI chat on OpenAI, Zustand/TanStack stack.
Chrome extension for in-browser screen/camera recording (Loom replacement). Manifest V3, service worker, WebRTC MediaRecorder, cross-context messaging.
Server-side attribution fallback surviving ad blockers; enriched Mixpanel with GA4 data. Google Smart Bidding recalibrated ~2× upward → bigger paid budgets.
Monetization redesign: premium features extracted into independently deployable modules with granular pricing, feature-gating, and funnel instrumentation.
AI video localization. Lead on new product line, multi-tenant enterprise architecture, analytics infra.
10+ internal apps, TDDs, accessibility guidelines, alerting/logging/tracing, onboarding.
Micro-frontends, design system integration, ads migration, mentoring.
CRM tooling, site redesign, client dashboards.
B.A. Business Management & Economics
Bologna University, Italy · 2019
MITx — Intro to CS (Python)
+ 9 Udemy certs · JS / React / Testing / CSS
~/alex-zimmerman $ ./hire_me.sh